A Clever Label

A Clever Label is our investigative documentary experience on the influence of far-right Christian lobby groups within Australian politics, particularly on LGBTQ+ issues. 

The documentary combines a personal story with an interactive room-scale VR experience. VR allows each audience member to pull on the threads of the story that most interest them, to examine multiple facets of the lobbyists’ influence, and to draw their own conclusions. 

A Clever Label is available for desktop VR systems, free from Steam and itch.io.

Don't have desktop VR? No worries! Get the story via our podcast series on Spotify, Apple, & Soundcloud. 

To stay up to date, follow us on Twitter @acleverlabel

Media release and electronic press kit resources are available: For general media and for tech media. 

Data journalists and researchers can access the data direct from A Clever Label API. Use the in-experience bookmark feature to create your own selections.

Find out more about our ongoing graph storytelling R&D.