A Clever Label

A Clever Label is our investigative documentary experience on the influence of far-right Christian lobby groups within Australian politics, particularly on LGBTQ+ issues. 

The documentary combines a personal story with an interactive room-scale VR experience. VR allows each audience member to pull on the threads of the story that most interest them, to examine multiple facets of the lobbyists’ influence, and to draw their own conclusions. 

A Clever Label is available for desktop VR systems, free from Steam and itch.io.

Don't have desktop VR? No worries! Get the story via our podcast series on Spotify, Apple, & Soundcloud

To stay up to date, follow us on Twitter @acleverlabel 

Media release and electronic press kit resources are available: For general media and for tech media

A Clever Label is auspiced by Documentary Australia Foundation. If you would like to support our work please consider making a tax-deductable donation.

Donate via DAF

If you'd like to receive emails about the project's progress, join our mailing list below this video.

Sony Interactive

Michela spent April 2018 in San Diego directing a special project for Sony Interactive Entertainment.

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Virtual graduation

When Covid19 forced Miami University to suspend its 2020 commencement ceremonies they sought an innovative way for graduates to celebrate with family, friends and the whole university community.

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Harry Shearer does Trump

Our latest Virtual Production is political satire starring the legendary Harry Shearer as Donald Trump and is another collaboration with our friends at The Electric Lens Co. 

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a clever label